California Ducati Week 2026

Powered by Ducati Official Clubs

September 17–20 · Pismo Beach, California

Inspired by World Ducati Week. The whole state, one ride.

Dates
Sept 17–20
Host hub
Pismo Beach
Powered by
11 Clubs
Registration
$195
The Week

Four days. One Ducati family.

California Ducati Week, powered by Ducati Official Clubs, follows the spirit of World Ducati Week and is built for our roads. After a successful 2025 debut, the second edition returns to Pismo Beach in the year of the Ducati Centenary. Centrally located between Northern and Southern California, it brings the state's Ducati Official Clubs together for a long weekend of riding, coastal roads, and social evenings.

2ndedition, after the 2025 debut on the Central Coast
19262026held in the year of the Ducati Centenary
11official clubs, one statewide ride together

A Hundred Years of Ducati

2026 is the year of the Ducati Centenary. California Ducati Week is proud to ride as part of the worldwide celebrations of Ducati's first hundred years, out on California roads.

The glowing PISMO BEACH neon sign on the promenade at dusk, with the pier and ocean behind
The Host Hub

Why Pismo Beach

Pismo Beach is a Central Coast base between Northern and Southern California, with access to Pacific Coast Highway, Paso Robles wine country, and some of the best coastal riding in the state. The whole event is concentrated around the Pismo Beach Pier, with two venues side by side for an easy, walkable weekend.

One hotel base, with a block of rooms at premium beachside hotels: secured covered underground motorcycle parking, 24-hour valet, and steps from the action. Rooms are first come, first served. After you register, we'll send you the links to book.
Schedule

Your four days.

A simple shape for the week. Exact timing is being confirmed and will be shared with registered riders.

ThuSep 17
Arrival
  • Ride in to Pismo Beach
  • Rooftop welcome reception, 6 PM
  • Meet the clubs
FriSep 18
Ride + Gala
  • Group ride out at 8 AM
  • Coastal roads, back by 5 PM
  • Rooftop gala dinner, 6 PM
SatSep 19
Pick one track
  • Long ride, or winery tour (separate booking + fee)
  • Group photo & closing reception
SunSep 20
Farewell
  • Morning short ride
  • Back by noon
  • Ride home
The Roads

Why you bring the bike.

Routes are guided, supported, and grouped by pace. Here is the kind of riding the Central Coast puts on the table.

Two Ducati Multistrada adventure bikes parked at a Pacific Coast overlookCoastal · All levels

Pacific Coast Highway

The classic. Open ocean on one side, long flowing curves, and the views every rider comes to California for.

Ducati riders gathered with red Ducati flags on the cliffs at Ragged PointCoastal · Big Sur gateway

Ragged Point

The dramatic cliffs where the Big Sur coastline begins. A classic regroup stop on the ride north, with the Pacific dropping away below.

Bixby Creek Bridge arching over the Big Sur coastline at golden hourCoastal · Big Sur

Bixby Creek Bridge

The postcard finale of the coast ride toward the Monterey Peninsula: the arched Bixby Creek Bridge over the Big Sur cliffs, a highlight of the Saturday long ride.

Ride your own ride. Routes are scouted, marshalled, and swept, with stops to regroup. Bring gear, a serviced bike, and a full tank.

Saturday

One Saturday, two ways.

Saturday is yours to choose: take the long coastal ride, or park the bike for the winery bus tour.

Ducati riders regrouped with red Ducati flags on the cliffs at Ragged Point during the coastal group ride
Option A · Ride

Long Coastal Ride

A long coastal ride up the Pacific Coast Highway, with highlights like Morro Rock, Ragged Point, and Bixby Creek Bridge, with stops to regroup along the way.

Included with registration
A group of riders among the vines at a Paso Robles winery
Option B · No riding

Paso Robles Winery Bus Tour

A non-riding day through Paso Robles wine country by bus: three wineries, tastings, and lunch. Leave the bike behind and relax with the group.

Optional · separate booking, $200 per person